If you've been thinking about buying or selling a home lately, you may have found yourself asking the same question a lot of people are asking:
Should I do something now, or should I wait?
It's understandable.
Mortgage rates moved higher again recently. The average 30-year fixed mortgage was 7.28% as of October 1, according to Freddie Mac, compared with 7.03% the week before. Freddie Mac
Buyers are watching rates. Sellers are watching buyers. And everyone seems to be waiting for some kind of signal that tells them what happens next.
The problem is that real estate rarely gives us an "all clear."
The local numbers are actually pretty i...

There's a question sellers have been asking Realtors forever:
"Why don't we price it a little high and leave ourselves room to negotiate?"
I understand the logic.
If you really want $500,000, why not list at $525,000? Then if the buyer negotiates, you have somewhere to go.
The problem is that buyers don't necessarily look at it that way.
They don't know that you're willing to take $500,000.
They only know that your house is listed for $525,000.
And before they ever negotiate with you, they have to decide your house is worth seeing.
Buyers are comparing you before they walk through the door
Years ago, buyers relied much more heavily on their Realtor to tell them what was available.
Today they can si...
One of the questions I get asked all the time is, "How's the real estate market?"
And my answer these days is usually: It depends.
That may sound like I'm avoiding the question, but I'm really not.
Because there isn't just one real estate market.
The market can look very different depending on whether you're buying, selling or investing. It can also change depending on your price range, where you're looking and even whether you're talking about a single-family home or a condo.
If You're a Buyer
For many buyers, today's market offers something we didn't have much of during the COVID-era market: choices.You may have more time to compare properties, look at what has been sitting on the market and negotiate things that would have been much harder to negotiate a few years ago.
But that doesn't mean every property is sitting around waiting for an offer.
A home that is priced well and checks t...
If you sold a house during the pandemic-era real estate market, you may remember what it was like.
A house would hit the market and sometimes have multiple offers within days. Buyers were making decisions quickly because they knew another buyer might be right behind them. In some cases, sellers could get away with things that would be much harder to get away with today.
That market is gone. But that does not mean homes aren't selling.
In fact, Florida single-family home sales in June 2026 were up 9.3% compared with June of last year, while condo and townhouse sales were up 14%. (www2.floridarealtors.org)
People are buying homes.
The difference is that today's buyer often has something buyers didn't have much of a few years ago: Choice.
And when buyers have choices, sellers have to compete for their attention.
Buyers don't have to overlook as much anymore
During the frenzy of a few years...
If you're thinking about selling your home in Ormond Beach or Palm Coast, early 2025 could be a strong window — depending on your goals, your property type, and the local dynamics affecting our coastal market. Here's a simple, no-fluff breakdown to help you decide.
Interest rates have stabilized, and buyers are active again — especially:
Out-of-state relocations
Second-home buyers
Condo and townhome downsizers